Section 2: Building Media Relations
Types of News Media
Organization Communication
Building Blocks
Guidelines for Media Interviews
Press Releases
Editors' Advisories
Public Service Announcements
Letters-To-The-Editor
Press Conferences
Editorial Board
Internet Strategies
Talk Shows
Developing A Media Plan
Appendices

Link to A Guide for Journalists Who Report on Crime and Crime Victims
Link to Crime Victim Outreach Tip Sheets

SECTION II:
Victim Media Advocacy:
How to Build Positive Relations With the News Media

Letters-To-The-Editor

PAGE INDEX

a. Editorial Guidelines
b. Writing Tips


Letters-To-The-Editor

Woman licking a white envelope (staged with professional model).

Letters-to-the-editor are usually written in response to an article that has already been published in a newspaper or magazine, or to comment on general issues that the news medium has addressed in the recent past. They can be a good venue for victim advocates to address or introduce news of interest to a publication’s readers.

Victim advocates and victims can write letters-to-the-editor to28 28. Ibid., 52.

A red. white and black dart board.

 

a. Editorial Guidelines

All major publications have specific guidelines about letters-to-the-editor, which are usually available on their Web sites:

b. Writing Tips

Since editors receive hundreds of letters on a daily basis, victim advocates must make their letters stand out in order to be published. Timing is critical when responding to a published article. “The sooner, the better” means the letter should be written immediately. Editors are more likely to publish letters that—

In addition, letters can encourage readers to take action: make a call, write a letter, or visit a Web site for more information about how to get involved. Victim assistance organizations can also engage community leaders or other prominent people (including crime victims and survivors) to write letters-to-the-editor on their behalf. A brief sentence about their unique qualifications can be added at the end of the letter.

When victims of crime write a letter-to-the-editor, they should consider identifying themselves as a victim or survivor, depending upon their comfort level and any issues related to personal safety (“As a survivor of my daughter Anna’s homicide. . .”). This offers a truly unique perspective that may grab an editor’s attention and present a viewpoint that can only be provided by someone who has been victimized.

All letters-to-the-editor should be proofread for grammar, spelling, and the accuracy of the information included.



28. Ibid., 52.

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